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Aveda Expands its Green Efforts During Fashion Week 200

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By: TOM BRANNA

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Aveda, a marketer of plant-derived hair care, skin care, makeup and lifestyle products, is building on the breakout success of its Spring/ Summer 2008 Green Fashion program with an enhanced eco-friendly platform for the Fall/Winter 2008 New York shows. Once again, Aveda has engaged New York’s most talented and highly influential designers to raise the industry’s collective environmental conscience. The initiative debuted at New York Fashion Week Spring/Summer 2008 and expands this season with...

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